Day: July 10, 2025
The Future of Intimate Apparel: Why Wacoal America Sets the Standard
Comfort, inclusivity, and digital innovation are reshaping the U.S. lingerie market Introduction The intimate apparel industry in the United States is at a crossroads. Once dominated by traditional players and standardized sizing, the market has been transformed by consumer demand for comfort, body inclusivity, sustainability, and digital personalization. With the U.S. lingerie market valued at